Héroïne

The challenge

Héroïne, a contemporary restaurant and bar in the heart of Rotterdam, wanted to be found better locally. But their digital pieces were scattered across many different parties, and their website had aged badly. As a result it was unclear who did what and who had to communicate with whom or with what, a brake on any kind of growth.

Our approach

First we brought everything together into a single source of truth, so we had a grip on the whole. Next we renewed the entire tech stack and built a new website. From there we focus on SEO, GEO and targeted ads to improve local visibility.

• All digital pieces brought together into one single source of truth
• A clear structure: who does what and what talks to what
• The entire tech stack renewed and improved
• New website built and taken live, with frontend refinements
• Focus on local SEO and GEO
• Campaigns ready to deploy precisely when needed

Results

The new website has just gone live, with the final frontend refinements. The first numbers are coming in now; the foundation for local visibility and targeted growth is in place.

Visuals